April 27th, 02009 by Alexander Rose - Twitter: @zander
Over the weekend I heard a story on NPR that referred to Guinness having a 9,000 year lease on its brewery that started back in the 1700′s. I made a mental note to look it up when I got home. No sooner did I get online than I saw a note from Paul Saffo who had already done it:
Arthur Guinness started brewing ales initially in Leixlip, then at the St. James’s Gate Brewery, Dublin, Irelandfrom 1759. He signed (up to) a 9,000 year lease at £45 per annum for the unused brewery.
And indeed, here is the reference on the Guinness site:
And I found this reference in the time line on their product site with an image of the actual signed lease:
This entry was posted on Monday, April 27th, 02009 at 9:12 am and is filed under Long Term Thinking.